My Kid Could Design That Restaurant Logo!

Theyre not the Golden Arches, but hey, whos complaining?


For every high-profile restaurant architect like David Rockwell or AvroKO, theres an underappreciated artisan like Louise Fili. One of several people whose work is being honored by the Society of Illustrators at an exhibition opening tonight at the Museum of Illustration, Fili creates restaurant logos. Her elegant, Art Nouveau and Art Decoinspired designs give the Mermaid Inn, Artisanal, Pigalle, and Sfoglia, whose logo is exceptionally lovely and ornate, their trademark markings. A collection of her work can be viewed here; the museum exhibit runs through the 27th.

"Letter as Image, Image as Letter," Museum of Illustration, 128 E. 63rd St., nr. Lexington Ave.; 212-838-2560.