
That was the best entry??Photo: Daniel Maurer
When the restaurant that was formerly Chickpea turned glatt kosher and announced over a month ago that it would rename itself via a contest offering $3,000, we expected the winning name would be, well,
catchy, even if not quite as colorful as Hummuscidal or Your Mother Eats Falafel Balls just two of the hundreds of entries. (Then there was the suggestion of a Grub Street commenter: Shawarmonger.) But the winner is …
Kosher Village? They paid $3,000 for
this? They should've just invested that cash in a viral-marketing campaign! Oh, wait…
Earlier: Nameless Restaurant Attempts to Set Falafel-Pun Record