Mediavore

Rainbow Grocery Ends Bike Mafia Discount; Michelle Obama to Pen Locavore Food Book

• Outrage flows from the bicycle mafia as Rainbow Grocery decides to end its 10% discount for SF Bicycle Coalition members. [Mission Local, Earlier]

• It’s St. Patrick’s Day! There’ll be a sobriety checkpoint somewhere in the city tonight, at an undisclosed location. We’re guessing on a bridge approach. But who knows!? [Examiner]

SJ Eats, San Jose’s first food truck festival, will happen on April 2. It was organized by Ryan Sebastian of karaoke ice cream truck Treatbot. [Feast]

Food & Wine editor Dana Cowin was in Napa last weekend, ate at Ubuntu, Bouchon Bakery, etc. [Fwscout/Twitter via Eater]

• MObama will pen a book about the White House garden and eating locally. Our suggested title: The Audacity of Eggplant. [WP via AP]

Coffee the Musical is coming soon to Broadway. We hear if you buy nine tickets you’ll get the tenth free. [Diner’s Journal/NYT]

• Pepsi might have plant-based bottles and old-timey cans, but data shows Diet Coke surpassed Pepsi sales in 2010, meaning Coke now holds the top two national soft-drink spots. [WSJ]

• We’ve been warning you about food prices going up, but according to this, they “skyrocketed” in February by 3.9 percent, the biggest one-month increase since 1974. [WBIR]

• Meet a pair of overly adorable 9-year-old chefs. Sheesh, if these toques get any younger, they’ll be cooking in the womb! [ABC News]

Rainbow Grocery Ends Bike Mafia Discount; Michelle Obama to Pen Locavore Food